Tuesday 4 April 2017

Production company logo

This is the final production logo for CandleLight Productions.


To begin with, at the very beginning of the clip all that is visible is the burning candle which is a good representation of the name. A candle has a connotation of tension because you might never be sure when it will blow out, therefore it is suitable for the genre of thriller as it foreshadows that something will break the equilibrium of the movie, however the audience will not know when and by what it's broken. 

The text(name) of the production company will appear at the point where the fire from the candle is moving a little bit, making it a bit more smooth to watch. The text fades in from bottom to top which gives the audience the impression that the text somewhat comes out of the candle. It has also been given a blur, however the opacity of it goes down as the text is more visible as it gives it a feeling of it coming out of the unknown. The font is quite professional because I want the production logo to be associated with quality. furthermore the font is symbolic to the thriller genre.

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